From Phorms' press release dated 11th March 2008
Quote:
Phorm is committed to open and transparent disclosure. Prior to
its announcement on 14 February 2008, the Company initiated a
dialogue with the Information Commissioner's Office, together
with many other leading stakeholders in the area of online
privacy, to share details of its technology which Phorm believes
sets a new 'gold standard' on privacy and anonymity. The
reactions we have received to date have been very encouraging.
Further details are available at Phorm’s website www.phorm.com
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"transparent disclosure" <- Oops, they 'forgot' to mention the trials then

They also made a public statement to the effect that there was no 'undisclosed commercial reason' for the stock price plummet. Possibly technically accurate, but not exactly in the spirit of transparent disclosure is it.
They will only admit to something when they are pinned against the wall. How on earth can they turn around and tell people to trust them?
These people are so ****** up they're almost a parody of themselves. I say almost because parody is funny. Phorm is not.