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Old 15-06-2008, 17:31   #8966
Kursk
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Quote:
Originally Posted by Wildie View Post
What business model is that? the covert one got blown, now it must be OPT IN, which will hurt it a lot.
Y'see, I'm still not sure of that. A cleverly designed webpage extolling the benefits of webwise might catch a lot of phish. How many teenagers for example will care enough to find out what it's all about? In the "give me something for free" culture, why would they turn down the extra freebee "security"? Given that their parents are forever telling them to be careful online, they may even see it as a sensible move

This comes back to something I said earlier. We have to win hearts and minds outside the geek World or the further trials could be declared a success with only a minority objecting and/or not participating. BT and whoever could be selective about participants and screen out all known dissenters.
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