Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Quote:
Originally Posted by mark777
"The problem for newspapers is that a story headlined 'Two Dead in Baghdad' isn't very product-friendly," said Kent Ertugrul, chief executive of Phorm, a behavioral targeting company working with British newspapers. "But if you know who is looking at the page, that's where the opportunity is."
|
What an appalling thing to say!!
Just goes to show what kind of 'businessman' he really is ...
|