Quote:
Originally Posted by Dephormation
Except search engine forms.
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Quotes from BT Webwise FAQ on Beta forums
I'm interested in this because it was a question I kept pestering BT with and eventually it turned up in the FAQ - if they didn't get info from forms how did they get the info from a google search box?
Here's how it turned out in the published BT Webwise FAQ (version on Beta forums, posted 2/4/08, and wrongly dated as revised 2/4/07)
33. Can the service access private e-mails, webmails and other personal identifying information I enter into web forms?
BT Webwise does not scan webmail pages. Secure pages like banking websites, and web forms such as online registration or sign-up forms are also not scanned. No personal information, often contained in form fields, is therefore ever used by the system.
When analysing in-page keywords, only repeated information is registered. The top-10 most frequent keywords are considered, having first ignored numbers, email addresses, names. Secondly this 'data digest' is only used instantaneously to match against advertiser channels and is then deleted immediately and permanently. Raw data is not stored and therefore cannot be lost. The system only retains the advertiser categories that were matched against a random number, which by definition cannot include your data.
34. If I type a postal address into a form, is that data passed on by BT to Phorm or one of their partners?
No. Not only are online forms ignored completely, the system does not collect any personally- identifiable information, there is nothing to pass on to anybody. All processing analysis is done instantaneously and on BT's controlled equipment
35. snipped
36. If Phorm/Webwise doesn't capture form data, how does it collect search engine queries?
All search keywords become part of the request your browser sends to the search engine. Webwise looks at the http request to understand what search keywords were used.
But I enjoyed the bit about Ming the merciless.