Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
This working group is a very good thing, I don't understand why people are getting bent out of shape over it. I knew about it some time ago but I was asked to keep it quiet as they wanted to announce it at the launch party on Tuesday.
What 80/20 Thinking will be doing is working with the entire industry, regulators and information commissioners to build a framework which will allow the industry to make a very big shift from opt-out to opt-in. The result of Article 29 means that this has to be done and Informed Consent is now mandatory across Europe. This -includes- Phorm, Google, MS, Yahoo, BT, AOL and every other big player in the industry.
This is a -good- thing so please lets not ruin it with baseless attacks?
Alexander Hanff
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