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Old 12-05-2008, 07:16   #6363
Dephormation
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Join Date: Apr 2008
Location: Bristol
Services: Aquiss.net and loving it. No more Virgin Media, no more Virgin Phone, no more Virgin Mobile.
Posts: 629
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Quote:
Originally Posted by AlexanderHanff View Post
One thing which occurred to me overnight was whether or not Webwise is likely to cause content owners to breach DPA. Anyone who keeps personal data is obliged to register with ICO and follow DPA which includes protecting their users data. If Webwise is able to track what people are buying, how much and when - could this be construed as the content owner breaching DPA by failing to properly protect their customer's data?

Just a though...

Alexander Hanff
If Phorm is 'legal', then content owners must assume that all ISPs are untrustworthy and protect their pages accordingly.

If I had any money to speak of, it would be in SSL certificate authority shares at the moment.

Even so a copyright claim would leave them sitting in smouldering ruins too. Did you see the thread on badphorm?

The Phorm process violates the rights of the copyright holder because

* An unlicenced copy of the work is created for commercial exploitation ('profiler copy')
* An unlicenced derivative work is created for commercial exploitation ('user profile')
* The copying may be aggravated by fraud, deception, and concealment (creating fake cookies, stripping UID usage data)
* Content creators don't get paid a royalty

Fortunatly there is a solution, about to go public. And you're going to love the name too.

Pete
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