Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Quote:
Originally Posted by GeoffW
Can I ask someone to clarify whether Phorm will insert of change ads of sites not signed up to their system, or simply profile them and then insert relevant ads into sites that have signed up?
i.e the only way the system modifies the source web page is when the host has signed up with them?
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It is stated they will only display ads on OIX partnered sites; however it should be made clear that we only have their word for this. Historically (the covert BT trials) they did insert ads into pages which did not consent and also their patent application is rather dodgy in this regard.
Alexander Hanff
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