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Old 08-05-2008, 12:48   #6033
lucevans
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Quote:
Originally Posted by AlexanderHanff View Post
I tend to disagree, BestBuy is a huge "brand" in the US and it is in their best interests not to taint that brand (the same as it is for VM).

Alexander Hanff
Taint it in the US or here?

I doubt that a privacy storm over here would damage their customer base much in the US (after all, they're a chain of retail stores, not an ISP, and the majority of the US public don't seem too bothered about their corporations behaving badly outside the US) and over here most people have never heard of them, and certainly wouldn't associate a retail store with their ISP (Maybe that's where we come in - educate the general public to the connection between the two?)

Unlike the Virgin brand - which has "Virgin" and the red logo in the name of each business, people aren't going to know that "BestBuy", "TalkTalk" and "Carphone Warehouse" are the same company....

Okay - I'm playing devil's advocate a bit this morning... I realise that we need to explore every and any avenue for publicity against Phorm-Webwise including relatively minor ones...so keep up the good work and the best of luck with your dissertation/finals
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