Quote:
Originally Posted by kibblerok
But theres money to be made in this market, just because virgin aren't making any doesnt mean its not there.
The point of my post was to highlight that Virgin may well focus on other areas but neglecting the demands of consumers on the TV side moves them to Sky for TV as theres pretty much nobody else.
When theres so much to be saved having multiple services from one provider - if virgins phone and TV aren't attractive the pull of VM broadband may not be enough to counter the savings of getting all 3 from sky.
By neglecting their TV, they face losing customers for any of their other services due to the pull of combined discounts (ie Sky free BB) from other providers.
|
VM seem to be incapable of making a profit!
For reasons of their own VM seem to be letting standards drop across the board.
It's been suggested the reasonis because the CEO is a fool but I don't think so. Fools don't get to a position like that in a Company.
I would suggest it is because they are broke and on the verge of folding (again).
Or
Because the churn after the 20meg upgrade fiasco and the loss of the Sky basics was lower than expected, VM are actively seeing just how far they can extract the urine from their customer base before a positive churn becomes a negative churn. While at the same time saving oodles of cash on not upgrading the network and making staff redundent.
The problem with this is maybe they are on a plateau with this at the moment but they could encounter a cliff like the digital signal cutoff point when a weak signal completely loses the picture. If this was to occur they could find themselves in an impossible to recover situation.
As to their stance on HD, when the 5 major channels launch HD their position will be increasingly untenable. I would expect mass defections to Freesat.