Thread: VM CEO: We don't need HD channels
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Old 24-04-2008, 19:53   #19
OLD BOY
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Re: VM CEO: We don't need HD channels
Quote:
Originally Posted by supremus View Post
There's actually no evidence this is the case. A small group of consumers do want HD, but the vast majority of people who buy HD and HD-ready sets don't have a clue what they're buying. and think that anything widescreen is HD. The retailers' own cluelessness and dishonesty are partly to blame for this.
Obviously you have a very low opinion of the intelligence of the British public!

The point is, with the digital switchover and the growing number of people with HD sets, curiosity about what HD actually is will grow, and advertising this will also help.

Personally, I think if VM don't go for this now they will lose a lot of viewers.

And as for the 'no evidence that this is the case' proposition - have you actually seen any surveys on this subject? Nor have I, but I've seen a lot of posts on this and other forums.

The thing is, a successful operator will create the demand anyway. Look at Sky! VM just aren't trying.

Definitately, could do better.
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