remember people, better to keep it simple, basic and on message when explaining to the less informed news reporters and their readers.
dont let them obfuscate or mislead, remind them at every opportunity to ram this basic fact home....
the fact (its
not debate) theres UK/EU law , and they are knowingly braking it, as we have told them....
and given them the url documents to read.
perhaps people might want to go an educate the readers and writer here what "non-intrusive" means, as in to not intrude or brake current UK/EU law that states they cant place or read cookies on your machine or in your ram without your express consent.
"Phorm says its software is non-intrusive"
that the unlawful placement,storing and/or reading of this cookie is a byproduct of the unlawful wiretaping layer7 kit on the other end of the bb wire, and commercial piracy of the users and websites copyrighted datastream, plus potential personal identifying data content, again without consent or legal due process.
"Phorm says:"that it will delete all clickstream data that
isn’t useful to its marketers, including clicks relating to health conditions or other sensitive matters.""
that this so called "The nonprofit think tank" does infact advise the UK Govt members at the highest levels.
and this comment
"the challenge that all behavioral marketers face is that consumers want more targeted, more relevant advertising and content..."
needs special consideration for giving them the facts, and educating them, as in UK/EU comsumers
do not want advertising, period..., the UK is not the US were you cant tell were the next ad starts and the tv program begins or ends, we have fixed periods were we know we can hit he mute button, shame we cant get a auto mute for that though, should be easy as the volume always goes up
http://blogs.mediapost.com/online_minute/?p=1720
---------- Post added at 07:07 ---------- Previous post was at 06:24 ----------
http://news.bbc.co.uk/1/hi/programme...ne/default.stm
When can I watch Click?
UK viewers:
Saturday
0645 BBC One / BBC News 24 (Short version)
1130 BBC News 24
Sunday
0430 BBC One / BBC News 24
0745 BBC News 24 (Short version)
1130 BBC News 24
Monday
0030 BBC News 24
International viewers: Click is also shown on the BBC's commercial and international channel, BBC World News. Please visit the BBC World News website for full scheduling details:
---------- Post added at 07:11 ---------- Previous post was at 07:07 ----------
BTW,is
anyone going to write and submit any Cable Forum Front Page
news reports leading up to this, and submit it to Mick?
---------- Post added at 07:21 ---------- Previous post was at 07:11 ----------
NebuAd and the almost forgotten "
Experian, the Credit Reference Agency, to track net users" from April 6th.
plus the mobile wireless phorm like tracking by Orange are good fertile ground if you dont want to rehash the pure Phorm stories perhaps.
you choose, and take advantage of the Cable Forum News page and its ability to be picked up by the world wide News wire coverage within minutes of being posted.
---------- Post added at 07:39 ---------- Previous post was at 07:21 ----------
http://www.lightbluetouchpaper.org/2...phorm-cookies/
"
April 22nd, 2008 at 17:49 UTC by
Richard Clayton
Last week I gave a talk at the
80/20 Thinking organised “town hall meeting” about the
Phorm targeted advertising system. You can see
my slides here, and eventually there will be
some video here.
One of the issues I talked about was the possibility of stealing Phorm’s cookies, which I elaborate upon in this post.
I have written about Phorm’s system
before, and you can read
a detailed technical explanation, but for the present,
what it is necessary to know is that through some sleight-of-hand, users whose ISPs deploy Phorm will end up with tracking cookies stored on their machine, one for every website they visit, but with each containing an identical copy of their unique Phorm tracking number."......