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Old 21-04-2008, 21:44   #4336
mark777
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Quote:
Originally Posted by OF1975 View Post
Isn't BBC meant to be a signed up member of OIX anyway?
Supposedly, but they can't serve ads to UK users. I don't know where they stand if their content is used to contribute to a profile to target ads on other sites.

Suppose someone uses the BBC site a lot. Their profile used to target ads on other sites would be largely based on interception of BBC content. This cannot be used for advertising purposes in the UK.

It would be interesting to know if the BBC has any arrangement to be excluded (i.e. no profiling of visits to the BBC site).
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