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Old 20-04-2008, 01:26   #4188
BeckyD
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Join Date: Nov 2005
Location: Ipswich, UK
Age: 45
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Quote:
Originally Posted by OF1975 View Post
This does lead on to one issue regarding Phorm too. Phorm claim that will be ignoring sensitive medical information but how are they going to achieve this? Some kind of blacklist of medical conditions or medical websites and forums? Does anyone who went to the meeting know if that issue was dealt with or explained further in the Q & A session?
I'm guessing that Kent won't be accepting any advertisers in the healthcare fields into the OIX network, rather than blocking keywords in customer's browsing habits. Same with the adult and gambling industries.

However, those three advertising groups are some of the most aggressive when it comes to promoting their products. So it may all be a matter of them paying the right price. Cynical, I know, but this whole situation revolves around money in the first place.

EDIT / JackSon said it first and better.
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