Quote:
Originally Posted by Bonglet
would this then not fall somewhere into the child protection act? phorm seem to take the attitude that children dont also use computers and they dont seem to realise that they will be profiled also.
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This has been a concern of mine too for a while now. I did ask on the BT board (got no answer, of course) about my concern at targetting ads at my seven year old daughter.
I know this has been in the news in the past where TV adverts have been concerned, and that OFCOM has previously looked at it. See here:
http://www.childwise.co.uk/softdrinksarticle2006.htm The link is a bit old, but it does give the idea that some European countries have expressed concerns about this.
Any thoughts on the legality of targetting ads at/profiling children, Alexander?
OB
Edit: Found something a bit more up to date; this one does mention web adverts.
http://www.independent.co.uk/news/me...en-763944.html