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Old 14-04-2008, 23:47   #3321
mark777
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Quote:
Originally Posted by serial View Post
Hi Guys, over on badphorm we've spotted this which you might find interesting:

http://www.how-do.co.uk/north-west-m...-200804142351/

"Hugo Drayton, the CEO of digital advertising company Phorm, Phorm has initially populated the OIX with data gathered from BT, Virgin and Carphone Warehouse on users’ internet browsing habits."
Hugo Drayton is turning up here as well (near the bottom of the page, day 2).

http://www.epublishing-forum.com/epu...programme.html

7/8th May, London

Brings some money in I suppose.

Presumably, these meeting strands are about drawing in potential advertisers. If that's the case, are they likely to get indiscreet about their abilities?
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