Cable Forum - View Single Post - Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

popper · 10-04-2008, 23:22

NebuAd thinks its nearly ready to start up in the UK
(EU DC

) what were their old adware name again ...., need to find that reference...

http://www.pcpro.co.uk/news/186462/p...y-outcome.html
"...
However, while Phorm is still in the experimental stage, NebuAd will soon have contracts in place to monitor 10% of American internet browsers, claims the company's founder, Robert Dykes, speaking to the New York Times.

Unlike Phorm, which uses cookies to track users, NebuAd uses people's
IP addresses as a unique identifier.

The company has a technique to identify when a user's IP address has changed, but will not disclose any information on how it achieves this.

A UK NebuAd office opened this year and the firm is currently in talks with a number of ISPs, claims Tony Evans, the UK commercial director.

Evans claims the company is waiting to fully understand the privacy implications Phorm is encountering before making a move into the market
"

10-04-2008, 23:22	#2886
popper Inactive Join Date: Jan 2006 Posts: 3,270	Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797] NebuAd thinks its nearly ready to start up in the UK (EU DC ) what were their old adware name again ...., need to find that reference... http://www.pcpro.co.uk/news/186462/p...y-outcome.html "... However, while Phorm is still in the experimental stage, NebuAd will soon have contracts in place to monitor 10% of American internet browsers, claims the company's founder, Robert Dykes, speaking to the *New York Times*. Unlike Phorm, which uses cookies to track users, NebuAd uses people's IP addresses as a unique identifier. The company has a technique to identify when a user's IP address has changed, but will not disclose any information on how it achieves this. A UK NebuAd office opened this year and the firm is currently in talks with a number of ISPs, claims Tony Evans, the UK commercial director. Evans claims the company is waiting to fully understand the privacy implications Phorm is encountering before making a move into the market "