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Old 10-04-2008, 13:42   #2829
lucevans
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Quote:
Originally Posted by manxminx View Post
There's an excellent discussion on the BT Phorm thread re websites and webmasters. One person says:

I think that's an excellent idea. I'm really looking forward to reading his results.
Yes, it's a necessary evil if we want to prevent this rolling out: if everyone who was against it boycotted the trial, they'd have a sample group that, by-and-large, wouldn't have a clue what was happening to their web browsing (which is exactly what BT, TT and VM would like).

It has been clear (and indeed they have gone on record saying) that the ISPs are eager for people to not even notice this is happening - in my view, a very dangerous scenario.

Of course, the guinea pigs will see a one-time-only opt-in/opt-out page, but that's likely to be worded to make it sound as if all this technology does is protect you from phishing. Most average people will just click yes to get past it and go to what they were trying to see in the first place.

So will I sign-up to any future Virgin Media trial? Well, I'd have to switch browsers first...my current browser of choice is not on the Phorm whitelist apparently, so according to the BT schematic posted earlier today, I wouldn't even see the trial invitation screen. Hmmm. Tough choice.
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