Quote:
Originally Posted by Alex @ Phorm
Alex @ Phorm here
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(snip: the attempt to make good out of bad...)
Alex,
Take a step back for a moment. Look at what the product is that you are trying to sell to the end user.
Where is the benefit? Where is the added value? What do
I get out of it?
I'm sorry, but from the users perspective, Phorm is "I Give - You Take". I don't want Phorm's anti-phising, thank you. If Phorm think's adverts tailored to my perceived needs is adding value then they are very much mistaken.
If this was so brilliant it would be up and running and users would be begging for more... I don't see that happening though.