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Old 09-04-2008, 12:30   #2684
BeckyD
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Join Date: Nov 2005
Location: Ipswich, UK
Age: 45
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Could this have anything to do with the stock prices today?

Quote:
In a new twist, the most influential voice in the identity space has now spoken out on the topic: Microsoft's identity guru Kim Cameron agrees that 'opt-out' implementations of Webwise are in breach of the Laws of Identity. This is important - Kim is shaping the principles that will drive future privacy-protecting identity systems, and if Phorm is an inappropriate third-party in the online identity relationship then they have a real problem on their hands.
It's very likely that attention will shift to BT and VirginMedia, who have both been very quiet indeed about their 'opt-out' approach to Phorm (TalkTalk are off the hook because they have taken a more privacy-friendly 'opt-in' approach). The real test will be whether those providers start to lose business over this, particularly in Croydon and Ealing, where further trials of OIX and Webwise are due soon.
Full article:
http://www.computerweekly.com/blogs/...-independ.html
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