Thread: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Old 08-04-2008, 12:14   #2609
brundles
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Quote:
Originally Posted by CaptJamieHunter View Post
"Phorm has admitted that it deleted key factual parts of the Wikipedia article about the huge controversy fired by its advertising profiling deals with BT, Virgin Media and Carphone Warehouse...."

http://www.theregister.co.uk/2008/04...ors_wikipedia/
I think this extract (Phorms view of the BT trial) from that article says it all...
Quote:
Originally Posted by El Reg
It said that the aim of the trial was to validate that users were unaware of the presence of the tracking system.
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