Damn, beaten to it again! I take my tea very seriously though, it has to be *just* right. The job description makes interesting reading. Here's an alternative translation.
Usual Project Manager sort of spec with:
"Strong personality that can take control and manage a very high profile project with high risk factors"
It's high profile because of the backlash and negative publicity we're getting you 
The risk factors are high because of potential legal action and regulatory investigations.
"Excellent communication skills"
"Focus and commitment to deliver a unique and controversial project"
aka thick skinned enough to take all the flak, capable of spinning to confuse the weak minded and being about as popular as Max Mosley is with the F1 constructors
"Track record of managing projects where benefits are likely to be in the range of £5-50m"
Are these actual proven claims? After all The Guardian rejected Phorm. With everything else going on making claims about benefits is rather brave.
"Proven record of managing high risk projects with complex delivery"
aka someone we can nail thus protecting our own management and reputation if this all goes titsup
Now there is a competitor which headlines that
"No Need for Bad-Phorm Approach to Online Advertising."
*waves at PhormUKPRteam*
I've just got a read recipt from David Davis