Cable Forum - View Single Post - Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Anonymouse · 03-04-2008, 20:30

I've been wondering for ages why this situation seemed so familiar - and last night at work I finally remembered.

Did anyone else here ever watch the Max Headroom series? The last episode shown involved a Japanese corporation, Zik Zak, taking over Network 23 in order to gear its output to what they wanted. An exchange between one of their execs and the head of 23 says it all:

"This [i.e. floods of advertising] is what you have failed to deliver! This is what the people want."

"How the hell do you know what people want?! We've been at this for years, and we still don't know!"

Zik Zak's arrogance in claiming to know what consumers want sounds to me exactly like Phorm's attitude re Webwise. In many ways that show was way ahead of its time.

03-04-2008, 20:30	#2125
Anonymouse RIP Tigger - 12 years?! Join Date: Jul 2005 Location: Bolton Age: 59 Services: BT Superfast Broadband Posts: 1,592	Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797] I've been wondering for ages why this situation seemed so familiar - and last night at work I finally remembered. Did anyone else here ever watch the Max Headroom series? The last episode shown involved a Japanese corporation, Zik Zak, taking over Network 23 in order to gear its output to what they wanted. An exchange between one of their execs and the head of 23 says it all: "This [i.e. floods of advertising] is what you have failed to deliver! This is what the people want." "How the hell do you know what people want?! We've been at this for years, and we still don't know!" Zik Zak's arrogance in claiming to know what consumers want sounds to me exactly like Phorm's attitude re Webwise. In many ways that show was way ahead of its time. __________________ "People tend to confuse the words 'new' and 'improved'." - Agent Phil Coulson, S.H.I.E.L.D. WINDOWS 11, ANYONE?!