I've just started reading that pdf, and the first thought that came to me was - how did the Phorm Boss confuse 80/20 Thinking with Privacy International. The document mentions 80/20 Thinking a total of 31 times, including in the Introduction, this statement which cannot in any way be misunderstood -
Quote:
Phorm Inc has engaged 80/20 Thinking Ltd to deliver a Privacy Impact Assessment
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Also, interestingly, Privacy International are not mentioned even once! Sorry Mr Phorm boss, I don't believe that you made a innocent mistake, you knew exactly what you were saying.