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Old 18-03-2008, 13:24   #1366
SMHarman
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Join Date: Jun 2003
Services: Cablevision
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Quote:
Originally Posted by GuestUK View Post
So, to clarify from the reports that I've read - Carphone Warehouse is going for opt-in, BT is establishing a proper opt-out (not just the fake cookie "pretend opt-out" used for press), but Virgin Media is standing ground of having a fully unescapable system? Or am I mistaken (please)
VM has gone quiet on this. VM's logo has been removed from the Phorm site which could mean VM is quietly backing away from this as BB is their cashcow revenue stream and the new C level team would not want to be seen damaging that.

---------- Post added at 09:19 ---------- Previous post was at 09:18 ----------

Quote:
Originally Posted by popper View Post
mark
Ohh Yuck bright green, , plain black with bold is far better,see....
It was St Pattys day.

---------- Post added at 09:24 ---------- Previous post was at 09:19 ----------

Quote:
Originally Posted by daemon View Post
There is still a route of action which we can follow. There have been a number of posts to this thread suggesting the use of Firefox and Adblock Plus. If we adopt the use of these technologies en-masse then we deny Phorm their source of revenue by not following links to targeted advertisements.
Does that deny revenue? I don't know how their model works with advertisers, is it click through which means it will deny or is it per serving. With what you detail above, the ad is still served, it is just not visible as you have blocked the final display. The advertiser pays for the serving, the viewer never sees it and Phorm takes their cut.
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