Quote:
Originally Posted by RizzyKing
Having just checked the VM logo is still not present on webwise yet it was when this all started so what the hell is going on. If VM had decided not to use the system i would have expected them to be shouting about it by now so thats not what is happening. Is this a devious attempt to hide the fact they are going to use it or is there something more going on and if there is can we please have something off of VM.
|
I suspect its a brand issue. Brand placement is absolutely paramount to Virgin Companies, its almost a religion. I suspect that they have requested the removal of the logo until a firm agreement is made to adopt the system.
I'll stick my neck out further and suggest that they may well duck out of this for now. Customer feeling is running high, most of the feedback from here, DS and their own newsgroups would suggest that VM have underestimated the bad feeling this system has given birth to.
The fact that Neil Burkett was quoted in the Register as saying that he was revisiting this plan means that the wave of complaint has washed into the Directors field of view, and as the newly installed CEO he can't afford a small rebellion of BB customers heading to insugnificant ADSL rivals...it just isn't good for business.
Revenue from adverts on their portal sites will continue, they may even look at another up-coming alternative to Phorm. Sky are already doing this with their email accounts migrated to the Google (Gmail) system, one reason why Sky may well not get on board if their webmail platform brings in the bucks. I seem to remember VM trialling google mail on a limited basis, perhaps this may see fruition.