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Old 11-03-2008, 00:18   #986
popper
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

thats 'not being currently used' remember those patent capabilitys they have coded their apps to do...

just like, for instance, VM at one time didnt use STM but now they do, the ability to alter the kit was always there....

in other news:
hmmm.
http://www.ft.com/cms/s/0/a8704dda-e...0779fd2ac.html
"
Phorm backed by internet providers

By Philip Stafford and Andrew Edgecliffe-Johnson
Published: March 10 2008 18:33 | Last updated: March 10 2008 18:33

The three large internet service providers backing a new service from Phorm have stood by the Aim-listed online advertising group in spite of fears over privacy issues sending its shares down 31 per cent.
...
The company has also met representatives of the Home Office and the European Commission, which is working on a new privacy directive, to seek their approval of the technology.

Virgin Media, the cable group, said it was still some way from deploying Webwise. “However we have full confidence that the system meets all applicable guidelines for privacy and protection of personal data.”

One ISP indicated it would undertake further due diligence on how the technology should be deployed, but attributed negativity around Phorm to “a small number of very vociferous people”.
...
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small Number indeed, wonder what the combined page count is for all the comments, anyone now?

---------- Post added at 00:18 ---------- Previous post was at 00:03 ----------

http://blogs.guardian.co.uk/technolo...ot_optout.html
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TalkTalk to make Phorm use opt-in, not opt-out

One of the three big ISPs that has signed up to Phorm's web-tracking systems says that you'll have to choose to use it, not ask to be left out
March 10, 2008 4:37 PM


An email we've seen with the name of Charles Dunstone, head of Carphone Warehouse (and of course of TalkTalk) quotes him agreeing to the statement that "as far as TalkTalk is concerned, the Phorm system is never enabled until a user explictly decides to 'opt in'."

A PR for TalkTalk says that "It's certainly the case that Carphone has the policy that any of its customers who want to use Phorm have to positively opt-in.

Their belief is that customers should not get the service by default and that reception towards these type of services is always better if customers understand them and the benefit to them and want it - not if they found that, without their consent, data relating to their telecoms usage - however secure and anonymous - was being shared with others".
...
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