Quote:
Originally Posted by isf
Out of interest, does anyone know how much revenue the phorm deal is likely to generate for VM monthly per user?
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No but BT will net about £85 mil from it in 2 years time.
http://www.theregister.co.uk/2008/02...p_advertising/
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Edit below
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Just had a thought,phorm states that no user information is kept yet they have need for a data protection department and on there own privacy report it says "you have the right to request a copy of any information that Phorm may have about you and to have any inaccuracies corrected."
Plus later in the same paragraph "We will use reasonable efforts to supply, correct or delete any information about you that Phorm may have."
I know businesses have to have some data protection policy now days regarding customer protection,but for a company that "is designed to avoid collection of any Personally Identifiable Information(PII) of the user" makes me even more suspicious of what actual data they keep on my habits
http://www.phorm.com/user_privacy/policy_services.php