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Old 05-03-2008, 21:19   #561
Toto
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77 & 102]

I'm all for getting my dues in court if needs be, I even won a small victory over my mortgage company when I was in some financial trouble back in 2000.

But I would also hope that significant voices can be a force for good. Branding and image is very important to any company that is allowed to use the Virgin Name, I really hope, nothwithstanding small legal victories for us poor old punters, that VM inhale the smelling salts, and start to win the fight for the fans.

---------- Post added at 21:19 ---------- Previous post was at 21:15 ----------

Quote:
Originally Posted by popper View Post
remember the search engine yahoo/MS browser IP tracking and the EU rules that say your IP is personal data so stop IP tracking, well VM are passing the IP in the clear to Phorm, and so processing your data ,THEN anoning it later....QED, covered by the DPA.
The BT FAQ says that the IP address isn't passed to Webwise (Phorm), so the jury is still out as to whether VM will be passing IP data. No point in going to small claims courts if you can't get your basic evidence right.

The system appears to be cookie based. A good cookie tracking system doesn't need IP information, only a unique reference number or some other non personal descriptor.
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