I hope you folks don't mind me posting this link, but I've been trying to alert as many folks as I can about the whole Phorm issue. After posting on a forum I'm a member of. the guy who runs it (BBC Journalist) gave me a link to this site, he seems to be getting some sort of dialogue with Phorm.
You can find the site here
http://www.politicalpenguin.org.uk/blog/
I hope this helps as he has some really useful stuff on there.