I'm curious about this part on the Phorm FAQ:
Quote:
What kind of ad units will be delivered to my subscriber, and where will they see them?
The OIX can potentially serve ads to any of the websites your subscriber normally visits in the regular places the website shows ads. The OIX does not show pop-ups or pop-unders. [X]
|
Does that mean this system replaces existing adverts on websites you visit? I can't imagine that would make anyone who runs a website particularly happy if they're to lose out on revenue from 70% of the UK.
Please correct me if I've grasped the wrong end of the stick...