i missed this related mobile tv news from last year and only realised after reading todays news and the second news link below.
http://www.mobilechoiceuk.com/News/V...TV+service/756
"
Virgin Mobile ditches its mobile TV service
27
July 2007
Virgin Mobile is pulling the plug on its mobile TV service less than a year after its launch.
The move has prompted some experts to question consumers' propensity for watching television on a small mobile screen. However, it could be argued that Virgin did itself no favours by launching the service with only one handset - the unusual and unfortunate looking Lobster 700TV phone.
Viegin Mobile launched its TV service
last October with a £2.5 million advertising campaign starring Pamela Anderson. However, the
takeip has not matched the marketing spend, with around 10,000 customers signing up to the service.
Although service providers like 3, Orange and Vodafone offer customers mobile TV content via 3G, Virgin Mobile was the first UK operator to offer consumers a digital broadcast TV service. However, technology begind the service only enabled a limited number of TV channels, including BBC1, ITV1, Channel 4, E4 and ITN News.
Since then, the European Commission has since voiced its support for DVB-H technology, as favoured by the likes of Nokia and O2, which enables up to 16 channels.
The bandwidth supporting the mobile TV content was supplied by BT Movio, which - due to its disappointing experience with Virgin - has since cancelled its deal with radio company GCap to provide spectrum for broadcasting TV content to mobile phones."
i did link the odd choice to use DAB-IP for the broadcast mobile TV service ,all in the name to be first.
didnt do the NTL/TW/VM executive much good though did it, given they picked the cheap and nasty option, even though it was clear even then that
DVB-H(2) is the future for EU wide multi platform long term growth.
http://www.cableforum.co.uk/board/11...-relating.html
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http://www.mobilechoiceuk.com/News/V...+Player+X/1019
"
Virgin Mobile signs games and video deal with Player X
21 January 2008
Virgin Mobile customers will soon have access to a raft of Player X's games and videos
Under the terms of the deal, Player X says it will source all entertainment and adult comedy mobile video content as well as choosing games content for the Virgin Mobile portal.
It means that Virgin Mobile customers could soon be tuning in to Player X's Knight Rider mobile 'Retrosodes'; three minute animated mobile TV programmes based on Michael Hassellhoff's cult Eighties show.
Other Player X content on offer includes mobile games Family Fortunes and Etch a Sketch, and made for mobile TV shows like Zapper TV and Geek TV."
the VM executive just dont seem to have a clue when it comes to picking the right thing that UK customers might want to pay for and have it grow long term, shame.
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just like then, im now wondering if its werth posting to the board today, as i dont seem to be getting any good tech related threads or feedback going....
its getting real boring reading and answering the same basic (wireless)questions over and over , perhaps its time to move on elsewere, and let others post the odd interesting news thread now and then when they can be bothered, rather than keep this one going.