Quote:
Originally Posted by Damien
Ok Fair enough, But my point was that it was needless to go to the media. He was correct to see the manager and file a complaint. After that though there is nothing else, it's a private company and if, after taking it to the HQ, they do not do anything he is left with little choice but to shop elsewhere or to hope it does not happen again.
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But that's not true. There
is something else - he can make a fuss. The store, and Head Office, are more likely to do something if they think their reputation is at risk. Customer comment cards are very easily swept under the carpet.
He was absolutely spot on to go to the Press with this. There are two free local papers there, either or both of them would love a story like this. Then there's the Liverpool Echo. In all likelihood it's already had local Press coverage, that will be where the BBC cribbed it from.
The bigger profile this story gets, and the more Morrisons decline to make any meaningful comment - by which I mean, engaging with the specifics of this case, rather than brainless repetition of company policy by an official 'spokesman' - the more room this pensioner has to cast himself as the victim, and the local store as the bad guy.
We have had other, bigger demonstrations recently of how media coverage can be more important than actual facts on the ground in establishing in the mind of the public who is to 'blame' for something. This is a far smaller incident but the principles are the same.