[Osem]

Originally Posted by foreverwar

ABC figures for the month of August 2007 -
The Sun - 2,933,654
The Daily Mail - 2,137,069
Daily Mirror - 1,436,436
Daily Express - 765,483
Daily Star - 674,450
Daily Record - 398,288

Total of 8,345,380 copies purchased, and it is estimated by the newspapers that at least two other people reads a purchased copy, gives you nearly 25 million readers of the tabloids - over 40% of the UK population is not a smallish proportion, imho.

People are asking why the McCanns need a PR firm - since they are being tried by the media, it may be useful to have a media professional advising them.

The point being made by TheNorm was about those people who actually BUY this stuff as opposed to those who might pick up a copy and glance at it. It appears that the figures you quote for this extra readership are only estimates provided by the companies who produce the stuff - not exactly unbiased then. Also how many of these people actively seek out stuff like the McCann stuff as opposed to just reading the sports pages and looking at the naughty pics ?