ntl bundle tv and telephone together to make a profit!
if ntl offered tv as a stand-alone pack, it would take 40+ months for ntl to break even (it costs around £250 to connect a dtv customer).
but with a telephone line included, it takes only 11-12 months for ntl to break even.
i don't understand why ntl don't offer tv and broadband as a bundle, seeing as landline telephony is becoming less popular