Quote:
Originally Posted by THUNDER1
'The Football Association announced today that ITV and Setanta have signed a four-year deal to broadcast the FA Cup and England's home games from August 2008.'
THis could be spot on for VM IF they can strike a deal with setanta for rights to show the matches along with them helping create a rival to sky sports news !!
IF this can happen sky will be well Peeved!
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I would think its a dead cert if reports are correct they are in discussions with sentana to set up a sports (news?) channel. It could well be that this helped justify whatever the bid is worth for the football.
It could also strengthen virgins hand in any negotiations over sky channels because they could argue that they simply dont really need sky sports news.