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Re: Virgin...In with the old..Is it Demand or just the same as UK Gold etc
VOD isn't a channel (despite whatever Virgin Central is supposed to be), its designed to fill a need.
The need being most people miss their programs from time to time and want to catch up at a time that suits them, not the TV company. Also, people want more of a choice than 1 program per channel. Its no good that a channel might be showing the program in 3 days time, the user wants it now, or at least a time convenient to them.
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