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Ignatius · 26-02-2007, 16:32

You have to remember, too, that many people's bark is worse than their bite.

People who contribute to this forum are here because they have an interest in their TV service provider (or broadband, etc, ok). So we can regard the contributers to the poll in general to be people who care about TV. Only 17% of those people would choose to switch.

Broaden this out to the whole customer base, and I'll bet we'll find a great many people who (whilst upset to lose channels they make use of) will simply find other things to watch because it's so much simpler than moving suppliers.

It's for the same reason that british gas still have the largest customer base despite having had (until recently) amongst the most expensive gas in the country. It's the same reason that a large percentage of the population still have gas and electricity with separate suppliers - despite the fact that joint bills are cheaper. - people are generally inclined to the path of least resistance.

26-02-2007, 16:32	#184
Ignatius Inactive Join Date: Dec 2005 Services: 10:45 and 18:30 most sundays. All Welcome! :) Posts: 133	Re: SKY VS Virgin Media You have to remember, too, that many people's bark is worse than their bite. People who contribute to this forum are here because they have an interest in their TV service provider (or broadband, etc, ok). So we can regard the contributers to the poll in general to be people who care about TV. Only 17% of those people would choose to switch. Broaden this out to the whole customer base, and I'll bet we'll find a great many people who (whilst upset to lose channels they make use of) will simply find other things to watch because it's so much simpler than moving suppliers. It's for the same reason that british gas still have the largest customer base despite having had (until recently) amongst the most expensive gas in the country. It's the same reason that a large percentage of the population still have gas and electricity with separate suppliers - despite the fact that joint bills are cheaper. - people are generally inclined to the path of least resistance.