Thread: Variety.Com: VM have Sky 'rattled'
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Old 18-02-2007, 14:49   #20
HDFootyMan
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Re: Variety.Com: VM have Sky 'rattled'
Quote:
Originally Posted by EssDee View Post
Well said.

I am sure most of us have seen some improvements already (the new VIP packages, for example). Things like VOD enhancements, Virgin Central, etc have certainly given me some hope that things will be better than they ever were.

I think it's an encouraging start.
Its been, what, 12 days since they've re-branded? Since then:
  • They've signed a VOD content deal with Disney (which includes HD content).
  • They've signed a VOD content deal with Buena Vista
  • They've signed a VOD content deal with HBO
  • They launched a VIP pack which, for many people, is giving them more, for less.
  • They launched a Sky Sports pack which undercuts Sky.
  • They announced the launch of Virgin Central which will give us more VOD content to watch compared to the pre-branding days.
  • They've spent/are spending £5 million on customer services.
  • They've got Sky so rattled, they begging US to ring up VM in a desperate attempt to 'save' Sky One (good bloody riddance to it).
Not bad work for 12 days. I think they deserve a chance.
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