Re: Virgin Media seek talks with ITV again
Would the 'acceptable terms' be that ITV wanted £5.25billion, instead of the £4.17billion 'Proposal' which was rejected?
So because it was rejected, they, being ntl/Virgin, refused to budge on £4.17m, thus the statement, 'ntl has no present intention of making an offer for ITV.'
That may sound weird but maybe ntl: omitted the word 'improved'...?
Either way, should Virgin now get a deal with ITV, the On Demand content, particularly soaps will be a massive addition.
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