Quote:
Originally Posted by Knightlore
Isn't there some clause with the broadcasting watchdog that sky have to give cable certain channels so there is not a monopoly. If so could this just be hot air blown by SKY
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Yes, and probably yes
I've mentioned this in a previous post, this is all about Sky making a lot of noise before the rebrand. Whilst they would dearly love to shove one up Virginmedia, they still have certain obligations, including offering Sky to its competitors.
Simply put, the gloves are off. It's like all the retoric you see in those crappy WWF fights, trash talk first, then watching a "fight" where the outcome has already been decided by the powers that be.
Sky can afford to purchase the big syndicated programs like BSG, SG1, Lost and the others becuase they have strong advertising revenues. They cannot afford to loose a potential advertising base of 2-3 million subscribers by pulling the switch on a deal with Virginmedia.
Bring on the rebrand, they don't like it up em!