Thread: Red button for Sky sport/movie channels
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Old 08-09-2004, 23:55   #42
Tristan
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Re: Red button for Sky sport/movie channels
Quote:
Originally Posted by Mikey E
Why would Sky spend the time/money making their interactive service available to ntl DTV customers - unless ntl were footing the bill?
Why shouldn't they?

It costs Sky The Broadcaster money to provide this service for satellite viewers, not Sky The Platform. The money may come from the same place ultimately, but this is how it should be seen. As a broadcaster, Sky should not be aloud to use their sports broadcasting monopoly to promote their digital TV service.
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