Caught this advert for the new MG ZR today in The Mirror. Anyone else think they've fecked it up, cos to me, it looks like its saying its ****

We all know the expression, 'like **** off a shovel' as in fast, but as you can see below the way they've worded it, the role of the MG ZR seems to be the ****
Sorry for bypassing the swear filter but it was kinda required.