Quote:
|
Originally Posted by arcamalpha2004
Mark, it does'nt do well for customer relations does it?
I accept they cannot, or more to the point will not, they prefer to milk their customers.
|
They DON'T 'prefer to milk their customers'. The company exists to make a profit, and that's what they are attempting to do. Making a profit guarantees the company's survival and provides cash to invest in the business, as well as guaranteeing jobs.
There are many people about who seem to think companies like ntl are actually some sort of charity providing a service for the good of their health. That's not the case, all such companies are there to make a profit. That may not be palatable to some people, but it's the capitalist system and we have to live with it.
Quote:
But, how about some kind of " LOYALTY" discount applied to the accounts of people who have been with NTL for some considerable time?
What harm would that do?
|
It would mean customers who don't get that discount paying more to cover the costs. Why should they? Where else is the money for that sort of scheme going to come from?
If you were selling a car, and a bloke came to buy it who had previously bought a car off you, would you give it to him dirt cheap as a 'loyalty discount'? Not likely. Do Sainsbury's give you your shopping free because you shopped there last week as well? Hardly.
Quote:
Do you agree that NTL seem to have problems retaining customers?
So why **** them off any more?
|
No they do not, and the figures prove it.
I am happy to see brickbats hurled at ntl when they deserve it. I am tired of seeing them knocked all the time for carrying out normal business practices that almost every company under the sun does every day.
Most existing customers had some kind of discount or added value deal when they first signed up. After that, they pay full price, most people understand that.