[Richard M]

There is a huge switching cost to using a different operating system [as in not Windows],' he [a MS exec] wrote Gates. 'It is this switching cost that has given customers the patience to stick with Windows through all our mistakes, our buggy drivers, our high TCO, our lack of a sexy version at times...'

http://slashdot.org/article.pl?sid=0...tid=187&tid=99