Quote:
|
Originally Posted by Stuartbe
What about letterheads and paperwork ? I can see the printers changing the artwork for free !
|
So how much will it cost to charge the litho? Couple of hundred quid? Amortize that over the millions of pages they probably consume every year and it shrinks into insignificance.
Although there may not be any any great need to rebrand (although personally I can see the merits in having all the ntl areas under one name) there really is nothing to get worked up about on this one. The total cost of the rebrand, communication of the rebrand and the man-hours spent on it probably falls under a few grand - whihc for a company the size of ntl is nothing.