Yeah, nice isn't it?
The reality is though, that the UK will take years to move to HDTV broadcasts - even fast internet access is taking ages to become widely available.
The 40" TFT TV I'm buying in April/May when I've finished selling a house has a native resolution of 1280x768 so will look quite nice when playing DVDs or games via the Radeon AIW 9800 Pro.
More details
here and
here.