Cable Forum - The Future's Bright for Wanadoo

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Neil	29-06-2005 13:41

The Future's Bright for Wanadoo

Quote:

Originally Posted by ElReg

The name Wanadoo is to be consigned to the scrap heap as part of yet another rebranding exercise at the ISP formerly know as Freeserve.

Next year Wanadoo will ditch its logo and rebrand under the Orange livery as part of a "simplified brand architecture" announced by parent France Telecom today.

http://www.theregister.co.uk/2005/06...range_rebrand/

jtwn	29-06-2005 13:45

Re: The Future's Bright for Wanadoo

Their broadband is still crap though.

Chris

29-06-2005 14:00

Re: The Future's Bright for Wanadoo

The strategy makes sense IMO. I think it was a mistake to take a well-understood brand like Freeserve and replace it with the unknown and odd-sounding Wanadoo. Replacing it again with a very powerful brand like Orange will benefit them, and the ability to bill customers on one piece of paper is a powerful selling point (as well as a big money-saver for them).

Me, I won't me going with them when we finally get ADSL next month. It's Zen for me, they come highly recommended, and entirely uncapped. :D

Bifta

29-06-2005 14:48

Re: The Future's Bright for Wanadoo

Zen = excellent, Wanadoo ... worst, company, EVER

Neil	29-06-2005 16:10

Re: The Future's Bright for Wanadoo

Quote:

Originally Posted by Bifta

Zen = excellent, Wanadoo ... worst, company, EVER

2nd worst. ;)

Halcyon

29-06-2005 23:38

Re: The Future's Bright for Wanadoo

Nearly everyone I know in France seems to have Wanadoo and its not even that great for price / quality of service.

SMHarman

30-06-2005 08:34

Re: The Future's Bright for Wanadoo

Isn't that because Wanadoo in France is the equivilant of BT Broadband in the UK, except that FT/Wanadoo have a stronger monopollistic position.

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