Re: ESPN, BT, Euro, Premier and Sky Sports news
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People who will be interested in BT Sports would have probably had either Setanta Sports or ESPN previously. If BT try to price the channel higher than £10.00 per month, they'll just anger sports fans and will find it hard to attract customers. Even if BT offer the channel for free on their own platform, and come up with competitive bundles, how many satisfied SKY and Virgin customers would actually join BT just to get a free sports channel? I think both SKY and Virgin customers would lose more than they gain by joining BT. Spiderplant posted some really interesting results last week. In quarter 2 of 2007 Virgin had 3,396,600 TV customers. In July 2007 Virgin added Setanta Sports 1, Setanta Sports 2, Setanta Golf, Racing UK, Celtic TV, Rangers TV and a few months later Setanta Sports News. This was a ground breaking deal, never seen before in the UK, and was marketed aggressively by Virgin. So after 12 month how many new TV customers did Virgin attract with the added lure of free premium sports? Well according to figures provided by Spiderplant it was 179,900, much lower than I'd expected. Setanta Sports peaked at 1.3 million subscribers over all platforms with a better portfolio of sport than ESPN ever achieved and what BT Sports will have from launch. I just can't see BT making a massive success of this opportunity. Virgin had more to offer in terms of TV content, bundles and packages when they agreed the unique deal with Setanta and pulled in a gross of 179,900 new customers. How can BT do better than this? BT investors are already worried about how things are progressing. Maybe the investors are scratching their head too trying to understand when they will see a return. Basically BT, like ESPN before them, have 4 years to make this a success. There will come a point where investors demand money stops being thrown at content if uptake is slow. |
Re: ESPN, BT, Euro, Premier and Sky Sports news
thatllbeme made a very interesting spot the other day.
ESPN are showing Wladimir Klitschko Vs. Mariusz Wach live from Germany on Saturday the 10th November. My TiVo EPG shows the programme runs from 10pm to midnight. This pretty much came out of the blue. Whilst ESPN show their flagship boxing show 'Friday Night Fights' from the States, Klitshcko Vs. Wach is the first time ESPN have broadcast a proper top level fight featuring a fighter at his peak. It's the kind of thing boxing fans were screaming for ESPN to do when Setanta collapsed. I wonder if ESPN are trying out other sports to see if a potential future channel could exist without football. |
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Would it be something like: 1. American Football 2. Basketball 3. Baseball 4. Ice Hockey 5. MMA / Boxing Alternatively what would be your dream American sports channel line-up? NFL, NBA, NHL, NASCAR, UFC etc..... |
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"With just 3 races to go i have 2 questions #1 will nascar sprint cup be back in 2013 #2 what has premier got to offer us nascar only viewers in the off season to keep us with Premier Sports in December/January" Premier Sports replied: "News on this soon Paul. Very soon." The reply from Premier Sports would suggest they don't currently have a long term deal in place with NASCAR. Maybe a chance for ESPN to jump in for the rights? Also unless the NHL lockout ends soon, American sports fans subscribing to Premier Sports face a real lack of action this Winter. I wonder if Premier Sports can retain their current sports rights if subscribers leave in their droves? |
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I cannot see the lockout ending any time soon the earliest it could start if there was an agreement tomorrow would be December.The winter classic has also been cancelled which is a high light of the season played on 1St Jan . Many of the NHL stars are now playing in the Russian League (KHL), now if ESPN were smart they would get the rights to it, as the NHL and players are far away from a deal and some players will never return from Europe as they are making a good living there. |
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Thanks for humouring me:) |
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The KHL is not on ESPN, its the Premier Ice Hockey league in Europe and has attracted a lot of NHL talent whilst there locked out . NHL would be Utd ,City, Chelsea KHL Spurs,Arsnal and AHL Southampton, Reading or more likely a Championship team. IMO |
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BT deals further blow to ESPN with new rights deals
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ESPN basically have nothing now.
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