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-   -   VOD : Linear is old tech - on demand is the future (https://www.cableforum.uk/board/showthread.php?t=33705051)

Chris 08-09-2020 16:27
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by OLD BOY (Post 36049107)
Now the streaming services are starting to dominate viewer choices,
Please provide statistics to back up this assertion. Viewing figures from BARB would do. Good luck getting stats from any of the streamers though, none of them provide anything like the level of detail you get from BARB. Clue: basic subscriber numbers do not equate to hours watched.

Have fun ...

OLD BOY 08-09-2020 16:43
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by Chris (Post 36049112)
Please provide statistics to back up this assertion. Viewing figures from BARB would do. Good luck getting stats from any of the streamers though, none of them provide anything like the level of detail you get from BARB. Clue: basic subscriber numbers do not equate to hours watched.

Have fun ...
Sorry, I should have made clear that I was referring to pay tv, not all TV.

https://www.ofcom.org.uk/about-ofcom...ertakes-pay-tv

jfman 08-09-2020 16:54
Re: Linear is old tech - on demand is the future
 
'Dominate' viewer choices.

15.4 million subscriptions plays 15.1 million, many of which will be the same people! Indeed, as someone with Amazon, Netflix, Now TV, Apple TV+ and Virgin I'm counted 5 times!

The majority of my money goes to Virgin though. 80% of my viewing habits by that spurious metric are streaming though...

muppetman11 08-09-2020 17:20
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by jfman (Post 36049119)
'Dominate' viewer choices.

15.4 million subscriptions plays 15.1 million, many of which will be the same people! Indeed, as someone with Amazon, Netflix, Now TV, Apple TV+ and Virgin I'm counted 5 times!

The majority of my money goes to Virgin though. 80% of my viewing habits by that spurious metric are streaming though...
I'm pretty much the same , and even with having all those streaming services still watch far more terrestrial and traditional pay TV.

Chris 08-09-2020 18:01
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by OLD BOY (Post 36049118)
Sorry, I should have made clear that I was referring to pay tv, not all TV.

https://www.ofcom.org.uk/about-ofcom...ertakes-pay-tv
In which case your argument is self defeating. One form of paid-for entertainment may displace another, but with around 66% of viewing share still going to the five free to air PSBs and more than 75% to all free to air broadcasters, streaming service providers could entirely replace paid-for broadcast TV and still account for only a quarter of viewing, by your measure.

https://www.barb.co.uk/viewing-data/...g-summary-new/

Besides all of the above, the report you linked to does not support the assertion you rested on it. Streaming subscriptions do not “dominate” pay-tv subscriptions. There are (slightly) more streaming subs in the U.K. than pay-tv subs, but these obviously are not two different sets of people. The numbers are so close that for the most part, it’s inevitable that most pay tv subscribers have simply added a streaming sub to their package. The picture here is of people adding to the mix of entertainment they buy, not swapping one for another.

OLD BOY 08-09-2020 19:29
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by Chris (Post 36049132)
In which case your argument is self defeating. One form of paid-for entertainment may displace another, but with around 66% of viewing share still going to the five free to air PSBs and more than 75% to all free to air broadcasters, streaming service providers could entirely replace paid-for broadcast TV and still account for only a quarter of viewing, by your measure.

https://www.barb.co.uk/viewing-data/...g-summary-new/

Besides all of the above, the report you linked to does not support the assertion you rested on it. Streaming subscriptions do not “dominate” pay-tv subscriptions. There are (slightly) more streaming subs in the U.K. than pay-tv subs, but these obviously are not two different sets of people. The numbers are so close that for the most part, it’s inevitable that most pay tv subscribers have simply added a streaming sub to their package. The picture here is of people adding to the mix of entertainment they buy, not swapping one for another.
Yes, I see that, thanks for clarifying. But the point remains that there has been an explosion in the amount of viewing via streaming services in 5 years.

jfman 08-09-2020 19:41
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by OLD BOY (Post 36049147)
Yes, I see that, thanks for clarifying. But the point remains that there has been an explosion in the amount of viewing via streaming services in 5 years.
Which nobody has ever disputed. A range of products, at a fraction of the cost of Sky/Virgin packages taps into a new market - those that can’t afford or don’t want traditional TV packages, while also being an inexpensive add on for those who do.

To extrapolate this reality in the manner you do on the other hand...

RichardCoulter 09-09-2020 10:25
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by Chris (Post 36049132)
In which case your argument is self defeating. One form of paid-for entertainment may displace another, but with around 66% of viewing share still going to the five free to air PSBs and more than 75% to all free to air broadcasters, streaming service providers could entirely replace paid-for broadcast TV and still account for only a quarter of viewing, by your measure.

https://www.barb.co.uk/viewing-data/...g-summary-new/

Besides all of the above, the report you linked to does not support the assertion you rested on it. Streaming subscriptions do not “dominate” pay-tv subscriptions. There are (slightly) more streaming subs in the U.K. than pay-tv subs, but these obviously are not two different sets of people. The numbers are so close that for the most part, it’s inevitable that most pay tv subscribers have simply added a streaming sub to their package. The picture here is of people adding to the mix of entertainment they buy, not swapping one for another.
It would be interesting to get to know how many of these are Virgin Media customers subscribing to Now TV for Sky Atlantic.

1andrew1 10-09-2020 10:53
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by Legendkiller2k (Post 36049102)
Apart from Hisense this is not on any major brands or devices has fail written all over it unless they pull their finger out.
Vestel is a top three TV manufacturer and Europe's largest so that's a pretty good start. It sells under retailers' own brands so isn't well known in the UK in its own right.

rlaxx has plans for other platforms too.
Quote:
Its backers say they intend to launch on further smart TVs, streaming sticks and boxes, smartphones, gaming consoles and internet browsers over the next 9 months.

OLD BOY 10-09-2020 13:29
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by RichardCoulter (Post 36049206)
It would be interesting to get to know how many of these are Virgin Media customers subscribing to Now TV for Sky Atlantic.
Ha ha! Yes, good point!

Mad Max 10-09-2020 14:21
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by 1andrew1 (Post 36049381)
Vestel is a top three TV manufacturer and Europe's largest so that's a pretty good start. It sells under retailers' own brands so isn't well known in the UK in its own right.

rlaxx has plans for other platforms too.

Well, you learn something new every day, I've never heard of them...

jfman 10-09-2020 14:39
Re: Linear is old tech - on demand is the future
 
They make many cheap supermarket televisions and some formerly decent brands use their sets but rebadge them.

spiderplant 10-09-2020 14:44
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by Mad Max (Post 36049430)
Well, you learn something new every day, I've never heard of them...
They are huge
https://www.avforums.com/threads/how...estel.2019864/

Mad Max 10-09-2020 20:20
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by spiderplant (Post 36049435)
Turkish delight.....

1andrew1 16-09-2020 17:52
Re: Linear is old tech - on demand is the future
 
Quote:
Originally Posted by Mad Max (Post 36049478)
Turkish delight.....
If you're old enough to remember Asil Nadir and PollyPeck:
Quote:
At the height of his career, Asil Nadir headed up the fastest growing company in the world. He built Polly Peck International from a small fruit trading business into one of the biggest conglomerates in Europe, whose acquisitions included American fruit giant Del Monte and Japanese electronics firm Sansui, as well as launching Turkey’s own consumer electronics brand Vestel.
http://www.t-vine.com/asil-nadir-arr...sed-from-jail/

Meanwhile, interesting developments from Comcast:
Quote:
Comcast plans to develop a global platform based around Smart TVs.

Speaking in a virtual conference organised by Goldman Sachs, Comcast CEO Brian Roberts said the company was studying how it might take its existing technology international.
https://www.broadbandtvnews.com/2020...lobal-service/


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