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Re: Linear is old tech - on demand is the future
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However, if a pattern starts to emerge here that media companies start to withhold content for their own channels only and exclude other's content, then yes, that would be a clear signal of major changes as a result of the rise of the streamers. |
Re: Linear is old tech - on demand is the future
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Re: Linear is old tech - on demand is the future
The streamers didn't exist then.
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Re: Linear is old tech - on demand is the future
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It's a leap to then attribute it solely to streaming, or to take anything meaningful as to the viability of linear/subscription television going forward. Especially as we have more linear channels than at any point in history, I believe. |
Re: Linear is old tech - on demand is the future
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Re: Linear is old tech - on demand is the future
Disney pulls shows from Sky as it prepares for UK streaming debut
Disney + will launch in UK and Ireland on March 31st 2020. https://www.theguardian.com/media/20...treaming-debut |
Re: Linear is old tech - on demand is the future
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Re: Linear is old tech - on demand is the future
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Re: Linear is old tech - on demand is the future
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You cannot, logically, claim there will be a “long decline” on the basis of any observable evidence at all. More streamers = more competition for Netflix/Amazon and it’s not yet proven what the market will sustain. You continue with the flawed assumption that households will pay for these services regardless of quality. I don’t think every major studio necessarily has a product people want to buy. |
Re: Linear is old tech - on demand is the future
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It's strategy is clearly to develop more and more of its own content hence the recent studio announcement and with the money saved and Comcast's money behind it I'd expect it to go down that route should it not renew third party deals. |
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Re: Linear is old tech - on demand is the future
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Sky and Disney both operate pay tv services that carry first run and other premium and/or exclusive content. Naturally Sky is under threat if content creators like Disney are no longer willing to sell that sort of material to them. But then that’s why Sky is investing in UK based production facilities. It knows it has to get into the business of making quality programmes rather than simply having the will and the means to buy exclusive rights to stuff. I don’t know whether you’ve noticed but, largely because of Sky’s strategy over the last 25 years, BBC and ITV do not rely on expensive American imports for their prime time content any more. They make most of their own content, while smaller channels that run on shoestring budgets mostly broadcast old, low-value content of the sort that Disney and others aren’t going to be in any hurry to lock behind a paywall. |
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You are also right about fewer US imports being relied upon for BBC and ITV, both of whom have improved on their own originals in recent years, in quantity as well as quality. ButbI do think that the smaller channels will be struggling to fill their schedules with anything people are going to want to tune into, leading to loss of audience share and advertising revenue. |
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Unless and until anyone is in a position to buy meaningful football rights Sky’s position in the market is safe. Again, I’ll take the opportunity to point out that Sky correctly predicted the fall in the rights this time out, despite a lot of noise (and ultimately no action) from streamers/social media companies in the first round of bidding. |
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So with this idea of yours (which flies in the face of opinion in the TV industry), where would all these hundreds of channels get their content from to keep audience figures up to a sustainable level if the streamers take all the decent stuff for themselves? It is true that some people are happy to watch any old rubbish served up, and some are happy with watching repeat after repeat of old material they have seen already, but the majority of viewers would not be happy to watch that. The main demand these days is for quality original drama/comedy; factual/nature programming; and live sport. The smaller channels will lose out when most decent content has gone to the streamers or is retained by the bigger TV companies, who themselves will rather hold on to their originals to use on streamers of their own, such as Britbox and Now TV. |
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